VenLogic LLC July 2003, Venture Financing Roundtable  
Featured Program
Presented by
Seattle University
Entrepreneurship Center

"Fantastic Workshop."
George Stouli, CEO

"Real Tools."
Nancy Hawkins, CEO

"A Class Act."
Eli Zelkha, Palo Alto Ventures

"Unique and Successful."
John Garcia, Angel Strategies LLC

Attendees last time included:
• Channel Ventures LLC
• Community Capital Devlpmt.
• WA Small Bus. Devlpmt. Ctr.

The Venture Assessment
A Full Day Team Building Discovery Workshop
Learn to Assess Venture Deals Using Tools

  • Friday: August 22, 2003

  • 8 AM - 5 PM
  • Join us!    Tuesday July 29, 2003                                                 Register Now

    The Venture Financing Roundtable
    A 3-Hour Venture Financing Conversation and Networking Program
    For Entrepreneur Executives, Professionals, Venture Investors & Lenders.

  • Next Program Topic: Venture Funding Advantages of Template Driven Business Plan Models vs. Custom Financial Modeling Tools

    Program speakers:
  • Burke Franklin, CEO - Jian Software, Inc. (Novato, CA.)
  • Robert Kruse, Managing Partner, VenLogic LLC

    First, learn directly from the founder, why this company that produces BizPlanBuilder has flourished for over 14 years to become the market leader with sales to over 750,000 customers. Using the business models diagrammed in the room, we will discuss the pros and cons of packaged financial forecasting models, versus the cost of building a custom financial model (by VenLogic).

    Different tools perform different jobs. Learn the difference between a packaged $99 financial modeling template package, versus what it takes to design a custom financial model that is tied to a real venture fund investor's returns model (one of their many score cards.) Most entrepreneurs never get to see how the investor uses the financial model they submitted and how it gets linked to the fund model spreadsheet as a part of the due diligence process. Robert will demonstrate how one venture fund takes the model submitted by an entrepreneur and links it to their proprietary in-house fund portfolio model. Then how sensitivity analysis can make or break the deal.


    Sometimes it makes sense to develop your own model, other times this tool can be an important time saver. Some business plan models cost $5k to $20k+ to design, others can cost as little as $99. What's the difference? When do you switch tools? What are the risks and rewards? What kinds of deals get funded with a low cost business plan model template, versus the high end custom version? Learn how companies have received funding through a low cost business planning toolset (BizPlanBuilder) that provides important checklists to entrepreneurs as they build their business plan. Learn as Burke answers direct questions regarding the limitations and advantages to "business planning template packages" that make this tool effective for raising capital.

    In either case, every company needs to develop a financial model which will require a significant investment in time and resources. Proper use determines success or failure to raise funding. Do it right from the start. Know where packaged models are tools, and learn when it makes sense to intergrate this template to a model you design with a seasoned financial consultant. Learn what gets an investor to write a check for the entrepreneurs who attend in this session based on these very different tool-enabled strategies.

    Learn about the entrepreneurs who have funded their deals based on powerful financial modeling tools. And more importantly, learn where the limitations are as well. Understand that you can save thousands of dollars with a small investment in templates that accelerate certain business models but not all. Watch a modeling demonstration on live business cases and bring your tough investor questions. BizPlanBuilder product discount will also be offered.
  • You Will Get:
     

    • Smarter. Learn what worked and what didn't work.
    • Tool handouts & demonstrations
    • Personal Introductions to Experts
    • Discuss real funding issues and strategies.

    • Executive Level Overview
    • State-of-the-market Insights
    • Peer environment & relationships



    • Tuesday July 29, 2003
    • 7:00 pm - 10:00 pm
    • Fee: $30 in advance, $60 at the door.                           Register Now
    • Register early. Seating limited to 20. Light refreshments served.

      LOCATION:
      • Seattle University, The Casey Building (5th floor - see map PDF)
      "An Executive Conference Center Facility"
    Attend the Entire Series!

    Accelerate your venture development knowledge
    Build new high value relationships

    Summer Calendar - Every Third Tuesday Evening
  • July 8, 2003 - “Identifying and Valuing Intangible Assets for Startup Firms” - Toussaint L. Myricks, Esq., Chief in-house patent counsel, Vulcan Inc.; David F. Andrade, Ph.D., Andrade Economic Consulting, Inc.
  • July 29, 2003 - “Venture Funding Advantages to Template Driven Business Planning Solutions” - Burke Franklin, CEO, Jian Software
  • August 19, 2003 - “Term Sheet Math – The Deal Paths of 2 Companies” - Steve Kelley, Partner, Corporate Securities, Summit Law Group, PLLC

    Fall Calendar - Every Other Tuesday Evening
  • September 9, 2003 - Live Venture Consulting
  • September 23, 2003 - Live Venture Consulting
  • October 7, 2003 - Live Venture Consulting                                                 Program Calendar

    For program overview, see our Summer Newsletter

    Presented by: